Articles

This page includes every article I’ve written on the site around running an online business. They include my annual reviews, manifestos, and more. You’ll find some good stuff here like my article on running a financially lean lifestyle business, how I sold my coffee niche website, and my guide to podcast marketing.

My 2021 Annual Business Review

My 2021 Annual Business Review

I made some big leaps in my business this year and they paid off. It's also the first year I got my Shiny Object Syndrome under control.

The Untouchable Online Business Model

The Untouchable Online Business Model

How do you build an untouchable online business so far ahead of the game the only way to beat it is to buy it? I broke it down into three core values.

Online Business Time Machine

Online Business Time Machine

I built a time machine to give my past-self a plan and offer advice on what to focus on to improve my online business in the present.

Redesigning Email Marketing With ActiveCampaign

Redesigning Email Marketing With ActiveCampaign

I'm taking email marketing seriously (again) by switching from ConvertKit to ActiveCampaign and leveraging their focus on automation goals to create a looping seasonal email sequence.

My 2020 Annual Online Business Review

My 2020 Annual Online Business Review

Despite the worst year ever, I managed to psych myself up enough to write another annual year-in-review post and kept it mostly positive.

The Lifestyle Business Manifesto

The Lifestyle Business Manifesto

A culmination of everything that happened to me this past year and what led me to create a lifestyle business with a hard emphasis on LIFE.

Operation: Fuck Amazon

Operation: Fuck Amazon

In the midst of a pandemic, Amazon rips the proverbial rug out from underneath me and millions of online business owners. Here's my plan to fight back.

Extreme Makeover: WordPress Plugin Edition

Extreme Makeover: WordPress Plugin Edition

Will completely redesigning and restructuring our SaaS app from scratch attract more paying customers and provide a better overall user experience?

My 2019 Annual Online Business Review

My 2019 Annual Online Business Review

Four years later and still putting myself through the mental anguish of reliving my annual fuck-ups. However, don't let my words fool you. It's cathartic.

How I Built a Mildly Successful Six-Figure Business in 17 Years

How I Built a Mildly Successful Six-Figure Business in 17 Years

The following is an interactive timeline of my "journey" as an "entrepreneur" and how I "built" a "six-figure business" from "scratch."

Podcast Marketing Guide In 2022: Based on a True Story

Podcast Marketing Guide In 2022: Based on a True Story

How did we crack the top 100 podcasts on iTunes? Here are 42 tricks we learned to build an effective podcast marketing strategy.

How to Build a Lean Online Business Plan

How to Build a Lean Online Business Plan

I put my business on a diet. A long-term, lifestyle-changing, low-expense diet. Here's my new lean, mean online business framework.

How to Record a Podcast That Sounds Insanely Professional

How to Record a Podcast That Sounds Insanely Professional

I've been leveling up my podcasting gear and audio quality since 2006. But I've finally reached the pinnacle of podcast perfection.

My 2018 Annual Online Business Review

My 2018 Annual Online Business Review

The annual online entrepreneur tradition that lets me see all my failures and successes on one page. I can cry and pat myself on the back at the same time.

The Obvious Income Source I’ve Been Ignoring

The Obvious Income Source I’ve Been Ignoring

I noticed my YouTube videos weren't monetized. I turned the ads on and 15 days later I was shocked by how much I earned. This is how I'm capitalizing on videos again to make money.

I Sold My Profitable Niche Site For $55,000

I Sold My Profitable Niche Site For $55,000

I walk you though how and why I sold a profitable niche website for $55,000 after only two years of building it from the ground up.

I Launched an Online Business Podcast

I Launched an Online Business Podcast

For years I've debated doing another podcast. I ran a successful one in 2014 that's still going and extremely popular. Can I do it again? Who knows?

My 2017 Annual Online Business Review

My 2017 Annual Online Business Review

Last year, I wrote a year-in-review. And I'm doing it again because it was popular. So here's my annual review of all my successes and failures in 2017.

4 Mistakes to Avoid When Building Software

4 Mistakes to Avoid When Building Software

This is what it took to build a software startup. The failures, the fights, the wins, and most importantly, the FUCKING STRESS! This is our story.

I Demoted Myself So My Business Could Grow

I Demoted Myself So My Business Could Grow

I'm a bottleneck. The business doesn't grow if I'm in control. I'm not the right person for the job. So I hired more talented people and fired myself.

I Changed My Entire Business Model

I Changed My Entire Business Model

Thanks to Amazon, I completely revamped and optimized the Swim University brand in 25 days with new code, new products, and a brand new business model.

The Digital Media Company Mission

The Digital Media Company Mission

I want to build a media company with high-quality brands in different verticals. This is my plan to do just that.

Making The Home Barista Video Course

Making The Home Barista Video Course

I made an online video course for Roasty Coffee during a snowboarding vacation in Breckenridge, Colorado. This article is a behind-the-scenes recap.

My 2016 Annual Online Business Review

My 2016 Annual Online Business Review

I received many requests to share updates on Money Lab Challenges in 2016. And true to form, there will be details. LOADS of money-making details. Ready?