Podcasting

I love podcasting. And I’ve been doing it since 2006. I’ve done a lot of experiments and challenges around podcasting. Some were good, some didn’t work out. But overall, I still love podcasting and continue to do it to nurture my audiences and build trust.

The Money-Making Podcast Experiment

The Money-Making Podcast Experiment

Will a niche podcast in a category with low competition gain listeners, sell more products, and actually make money? Follow along as I test this hypothesis.
Podcast Marketing Guide In 2022: Based on a True Story

Podcast Marketing Guide In 2022: Based on a True Story

How did we crack the top 100 podcasts on iTunes? Here are 42 tricks we learned to build an effective podcast marketing strategy.
How to Record a Podcast That Sounds Insanely Professional

How to Record a Podcast That Sounds Insanely Professional

I've been leveling up my podcasting gear and audio quality since 2006. But I've finally reached the pinnacle of podcast perfection.
The Podcast Marketing Experiment

The Podcast Marketing Experiment

Can we quickly grow a new podcast using techniques we know have worked before? Can we do it again and is our strategy repeatable? This experiment to perform a podcast "marketing burst" should reveal the answers. Hopefully. Maybe. Who knows?
I Launched an Online Business Podcast

I Launched an Online Business Podcast

For years I've debated doing another podcast. I ran a successful one in 2014 that's still going and extremely popular. Can I do it again? Who knows?
Matt Wants to Be a Guest On Your Podcast

Matt Wants to Be a Guest On Your Podcast

Matt Giovanisci will bring "value" and entertainment as a guest on your podcast. Don’t let his looks and charm fool you. He can talk about a lot of topics.