The Money Lab Live Experiment
Will a highly-produced entertaining weekly LIVE show on YouTube attract rabid fans and increase product revenue?
The Great Website Optimization Experiment 2: Electric Boogaloo
Can I double revenue on my website without adding new products? And can I do it by optimizing what’s already in place only using free online tools...again?
The SEO Impossible Experiment
This experiment is to prove anyone can rank on the first page of Google for a highly competitive keyword simply by creating the best page on that topic.
The Money-Making Podcast Experiment
Will a niche podcast in a category with low competition gain listeners, sell more products, and actually make money? Follow along as I test this hypothesis.
The YouTube Optimization Experiment
Can I increase my YouTube revenue by optimizing my entire back catalog of videos for the Swim University channel? Let's find out together!
Redesigning My Email Marketing Funnels With ConvertKit
I'm finally taking email marketing seriously by switching from MailChimp to ConvertKit, leveraging their focus on visual automations to increase sales.
The Small SaaS Makeover Experiment
Can we increase revenue on an existing small SaaS product by giving it a total makeover? Will a new name, logo, sales page, and pricing model be enough?
The Ultimate Upsell Experiment
I'm making a course and adding it as an upsell to a successful product, instead of selling it as a standalone product. Can I make more money this way?
The Podcast “Marketing Burst” Experiment
Can we quickly grow a new podcast using techniques we know have worked before? Can we do it again and is our strategy repeatable? This experiment to perform a podcast "marketing burst" should reveal the answers. Hopefully. Maybe. Who knows?
The Great Website Optimization Experiment
Can I double the revenue on my website without adding new products or services? And can I do it by optimizing what's already in place only using free online tools? Let's find out.